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Jon Heidar, Editor of Stuck in Iceland Travel Magazine
Icelandic silica from geothermal energy is a 100% natural product. Iceland owes a lot to its geothermal energy. It heats our houses and provides electricity. Swimming pools and hot tubs are some of the privileges of living in Iceland. Now you can get natural Icelandic silica supplements straight from the source.
New: Get 10% off Natural Icelandic silica
Use the discount promo code StuckinIceland10 when you order 100% natural silica mineral supplements from the GeoSilica website.
All-natural silica
What sets GeoSilica apart is the manufacturing of silica in Iceland. The silica is extracted from boreholes at the Hellisheidi geothermal plant near Reykjavik. It is 100% natural geothermal silica, derived from clean Icelandic groundwater. The production process is free from added chemicals.
From Palestine to Iceland
Fida Abu Libdeh is the co-founder of and CEO of GeoSilica Iceland. The company manufacturers natural silica supplements and sells them worldwide. Fida moved from war-torn Palestine to Iceland at age 16. Despite struggling with dyslexia she has had an impressive career. Fida completed a Master’s degree in Business Administration. She has a BSc degree in Energy and Environmental Engineering, specializing in the use of silica and brine from geothermal power plants. She is also a licensed engineer. Fida has received many accolades for her achievements in business, and her contribution to the equality of women in business. Fida and geoSilica made news when the company was funded by a pension fund, giving it a valuation of $6.2m
Hello Fida. Can you tell me how you got the idea for GeoSilica and explain the benefits that silica gives people?
The idea came to me when I was working on my undergraduate degree. The powerful green sustainable energy was my inspiration. We focused on geothermal energy as an alternative to other energy sources. Icelanders are world leaders in the use of green energy. However, we have the problem of silica scaling. The scaling reduces the lifetime of boreholes and equipment.
Discovering the benefits of silica
I started my project by trying to find a solution Then I thought, by solving the silica scaling problem, slica might accumulate somewhere else and cause other problems. So I decided to put the silica scaling problem on hold. I research the uses of silica. Silica has been researched for many years. It is an essential trace mineral for the human body. It plays a critical role in bone formation. Silica also strengthens the connective tissue and has a good effect on bone, hair, skin, and nails. Silica sourced from water has high bioavailability and is recommended as a supplement.
Improving your health with natural Icelandic silica
My fellow student, Burkni Pálson developed methods for mining the silica from geothermal water. We wanted to increase the use of geothermal energy by developing, producing, and marketing high-quality silica-based health products.
In what regions are your products available?
We are mainly in Europe. We started in our home market in Iceland, both in stores and online. The online store allows us to be global. We are also in the UK, in German-speaking countries, and in Australia.
Do you have favorite places or activities here in Iceland?
I live in Keflavik. I love it, it is near the airport but not far from Reykjavik. It is a small community that has been through some economic crisis but always rises up stronger.
Are there places here in Iceland that you dream of visiting?
Iceland is a beautiful country. You can feel the energy and power of nature in all places. Dynjandi waterfall has been on my checklist for a while. Hopefully, I can visit the Westfjords this summer.
If you were giving advice to a busy CEO or entrepreneur who is coming to Iceland to unwind, what would that be?
No place like the North of Iceland, I recommend Mývatn and visiting the Natural baths there. It is a beautiful and peaceful and also a powerful place. The baths are really inspiring.
Editor’s note: The interview with Fida Abdu Libdeh dates from April 2019. It was updated for clarity and the discount promo code offer added on the 6th of July 2021.