Going to Reykjavik? Stephen Brown shares what most travelers miss

Stephen Brown is the author of Reykjavik and Beyond: The Ultimate Travel Guide, a comprehensive resource for exploring Iceland’s capital and its surrounding wonders. The guidebook offers in-depth insights into Reykjavik’s attractions, culture, and hidden gems, making it an essential companion for both first-time and seasoned explorers.

I want to give my readers the best possible travel advice, and luckily, Stephen is available for an interview.

Hey Stephen, thank you for taking the time to have an interview with me. What inspired you to write “Reykjavik and Beyond: The Ultimate Travel Guide”?

After visiting Reykjavik, I realized it’s a truly special city – where history, nature, and creativity all come together in such a unique and inviting way. What really sparked the idea for this book was discovering that Reykjavik has so much more to offer than what you usually see in most travel guides. The iconic sights like Hallgrímskirkja Church or the Blue Lagoon are incredible, but there’s this whole world of hidden gems, local traditions, and off-the-beaten-path experiences that deserve more attention.

I was inspired by the city’s vibrant arts and food scenes, and the breathtaking natural wonders you can reach just a short distance from the city. I also wanted this book to feel really approachable – something useful for everyone, whether you’re traveling solo, with your family, or on a budget. Reykjavik has something for everyone, and I wanted to capture that in a way that’s helpful and inspiring!

Can you share some unique aspects of Reykjavik that travelers often overlook?

While Reykjavik’s iconic attractions like the Harpa Concert Hall are must-sees, there are so many lesser-known treasures that really highlight the city’s character. For example, the street art and murals make Reykjavik seem like an open-air art gallery.

Find the vibrant murals

Walking through areas like Laugavegur or Hlemmur, you’ll find vibrant murals that tell stories of Icelandic folklore, history, and modern life. It’s a wonderful (and free!) way to connect with the city’s creative energy.

Explore the Grandi District

I also find that the Grandi District is an area many travelers can miss, which has transformed from an old industrial hub into a hotspot for art, food, and culture. It has artisan shops, trendy seafood restaurants, and unique attractions like the Whales of Iceland exhibit, Lava Show, Aurora Reykjavik, and FlyOver Iceland. It’s also a great spot for a quiet walk along the Reykjavik old arbor.

I think what’s most unique about Reykjavik is that it’s small enough to feel intimate but full of layers waiting to be discovered.

How did you conduct research for your guidebook?

Creating Reykjavik and Beyond: The Ultimate Travel Guide was truly a labor of love, and the research process was both thorough and fun! I wanted this guide to be as accurate, detailed, and engaging as possible, so I used a combination of personal experiences, local insights, and exploration.

I stayed in Reykjavik twice last year to spend time in the city and the surrounding area, visiting the places I included in the guide. From iconic attractions to hidden gems, I made sure to personally experience the locations to understand what makes it unique. I walked the Rainbow Road, visited the museums, and explored the Golden Circle.

Tapping into Icelander’s deep connection to culture, history, and environment

Talking to locals was an essential part of the process. Icelanders have such a deep connection to their culture, history, and environment, and they’re incredibly generous in sharing their knowledge. Conversations with shop owners, tour guides, and even fellow travelers helped me uncover unique insights and recommendations that aren’t always found in mainstream guides.

My goal was to create a guidebook that feels personal and authentic while being packed with practical, actionable advice. I wanted readers to feel like they had a knowledgeable friend by their side, helping them uncover the best Reykjavik has to offer. Conducting the research was as rewarding as writing the guide, and it deepened my own appreciation for this extraordinary city and country.

What challenges did you face while compiling information for the guide?

Compiling the guide was an exciting process, and there were definitely some challenges along the way.

Making the Reykjavik and Beyond: The Ultimate Travel Guide relevant to a range of travelers

Since Reykjavik attracts a diverse range of travelers – families, solo adventurers, and budget-conscious backpackers balancing recommendations to meet everyone’s needs was a challenge. I didn’t want to exclude anyone or focus too narrowly on one type of experience. I made an effort to include options across all price ranges and preferences. For example, the guide covers everything from luxury spas like the Sky Lagoon to free activities like exploring Reykjavik’s street art. I also highlighted family-friendly attractions, accessibility tips, and unique experiences for solo travelers.

The ever-changing weather

The ever-changing weather in Iceland posed a unique challenge. What’s accessible and enjoyable on a sunny day might be difficult or even unsafe in a winter storm. For example, icy conditions or high winds can impact some hiking trails or outdoor activities. I included seasonal guides and tips for preparing for Iceland’s unpredictable weather. There’s a fine line between showcasing Reykjavik’s iconic landmarks and ensuring lesser-known experiences aren’t overshadowed. In addition to highlighting the better-known attractions, I also wanted to bring attention to quieter spots. I structured the guide to highlight must-see attractions while adding hidden gems throughout.

Pro tip from the editor: rent clothes with Iceland to save money and luggage

The process wasn’t without its hurdles, but seeing the final product makes it all worthwhile!

Are there any local customs or traditions in Reykjavik that visitors should be aware of?

I’ve found that Icelanders are proud of their traditions and culture, and understanding a few customs can make your visit to Reykjavik more enjoyable and respectful. While Reykjavik is a modern and cosmopolitan city, there are still some uniquely Icelandic customs and quirks that visitors should know about.

Icelanders are polite but reserved

Icelanders tend to be polite but reserved, especially with strangers. People are generally friendly and happy to help, but they also value personal space and quietness. They have a deep respect for their environment, which is reflected in everything from how they hike to how they manage waste. Littering or venturing off marked paths in nature is strongly frowned upon, as it can harm fragile ecosystems.

Tipping is not a common practice

For US visitors, tipping is not a common practice in Iceland. Service charges are typically included in the price of meals, tours, and other services. Icelanders are typically punctual and value starting events or tours on time. This applies to public transportation and guided excursions as well. Iceland’s tap water is some of the purest in the world, and locals take pride in it.

Drink the tap water!

Asking for bottled water at a restaurant may seem odd, as most places serve tap water for free.

Reykjavik is incredibly welcoming to visitors, and Icelanders are generally happy to share their culture and traditions. Being aware of these customs not only shows respect but also enhances your experience by allowing you to engage more deeply with the local way of life. You’ll likely leave Reykjavik with a newfound appreciation for Icelandic culture!

Can you recommend any hidden gems or off-the-beaten-path locations in and around Reykjavik?

Reykjavik is full of surprises, and there’s so much more to the city than just the famous landmarks. When I was writing the guidebook, I made it a point to explore those hidden spots that really capture the heart of the city.

Grótta Lighthouse

One place I recommend is Grótta Lighthouse. It’s just a short distance from downtown Reykjavik, but it feels like a world away. It’s a stunning spot to watch the sunset, and during the winter, it’s one of the best places to catch the Northern Lights without having to leave the city. If you’re there at low tide, you can even walk out to the lighthouse itself (just be careful to keep an eye on the water so you don’t get stranded!) There’s also a little geothermal footbath nearby, which is such a relaxing way to end your visit there.

Árbæjarsafn Open-Air Museum

Another gem is the Árbæjarsafn Open-Air Museum. It’s like stepping back in time. They’ve recreated a little Icelandic village with historic turf houses, farmsteads, and even costumed guides who tell you about Icelandic life in the old days. It’s a peaceful place, and I think it gives you such a great sense of the country’s history and traditions. It’s perfect for families, but honestly, anyone who loves history or quiet spaces will enjoy it.

The Icelandic Punk Museum

For something a little more quirky, the Icelandic Punk Museum is one of those places that sticks with you. It’s in an old underground public restroom (honestly!), and it’s all about Iceland’s punk rock history. It’s small, it’s a bit odd, but it’s packed with personality, and you get such a unique perspective on the city’s creative side.

Take your time!

My best advice is to take your time, wander a little off the main paths, and see what catches your eye. Some of the best moments come from those quiet, unexpected discoveries.

What are your favorite places and activities in Reykjavik?

That’s such a great question because Reykjavik has so many incredible experiences, and narrowing it down is tough! But here are a few of my picks.

Perlan Museum is one of my favorite activities

Perlan Museum combines breathtaking views, fascinating exhibits, and a deep connection to Iceland’s natural wonders – all under an iconic glass dome. It offers a 360-degree observation deck where you can take in sweeping views of Reykjavik, Mount Esja, and the surrounding landscapes. The Northern Lights planetarium show is a true highlight. I think it’s a must-visit for families, nature enthusiasts, and anyone curious about what makes Iceland so extraordinary.

 Reykjavik’s street art scene is wonderful

I could spend hours walking through neighborhoods, discovering new pieces, and appreciating how the art reflects Reykjavik’s personality and creativity.

Visit Reykjavik cafés

Also one of my favourite things to do is simply visit Reykjavik’s cafés. Places like Reykjavik Roasters are so cozy, and they’re perfect for relaxing, people-watching, or even chatting with locals.

What advice would you give to travelers visiting Reykjavik for the first time?

Icelandic weather is famously unpredictable

You might experience sun, rain, and wind all within an hour! My biggest tip is to dress in layers-waterproof and windproof outerwear is essential, but you’ll want to be able to add or remove layers as the temperature changes. This also applies to your itinerary. Be flexible! Reykjavik has so much to offer indoors and outdoors, so if the weather isn’t cooperating, there are always cafés, museums, and cultural sites to enjoy.

Take it slow and wander

Reykjavik is a small city, but that’s part of its charm. You can walk almost everywhere, which is the best way to soak up its vibe. Don’t rush from one landmark to the next. Take the time to explore side streets, browse independent shops, or stop at a quiet spot like Tjörnin Pond. Often, the best discoveries are the ones you stumble upon by accident.

Try the local cuisine

Reykjavik has an amazing food scene, and you shouldn’t miss the chance to try some Icelandic specialties. Lamb stew, Arctic char, and rúgbrauð (geothermal-baked rye bread) are must-tries. And of course, grab a famous hot dog from Bæjarins Beztu Pylsur! If you’re adventurous, you can even try fermented shark or puffin, though they’re not for everyone.

Tips on saving money in Reykjavik

Reykjavik can be expensive, but there are plenty of ways to save without sacrificing the experience. Take advantage of free attractions like the Sun Voyager Sculpture, street art tours, and Tjörnin Pond. Stock up on groceries at Bonus or Kronan.
My best advice is to take your time, soak it all in, and let Reykjavik surprise you. It’s a place you’ll never forget!