Iceland travel advice from someone who actually lives here
I’m Jón, a native Icelander who has called Reykjavík home for over 30 years. Since 2012, I’ve been running this magazine the way a knowledgeable local friend would — giving you the honest advice, the real discounts from 50+ partners in the Icelandic travel industry, and 200+ expert interviews you won’t find anywhere else. This is Iceland from the inside.
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Iceland activities and travel tips
How to Save on 2026 Iceland Vacation (Without Cutting Corners)
Iceland has a reputation for being expensive — and honestly, that reputation is not entirely undeserved. But after 14 years of writing about travel here, I can tell you that the difference between a trip that breaks the bank and one that doesn’t usually comes...
Viking Story Night at Mr. Iceland: One of the Best Evening Activities in Iceland (and You Get 10% Off)
If someone asks me what they should do on an evening in South Iceland that has nothing to do with the Northern Lights, I now have a clear answer: go to Mr. Iceland and listen to Valdimar tell stories. Mr. Iceland is a working farm...
How to Save on 2026 Iceland Vacation (Without Cutting Corners)
Iceland has a reputation for being expensive — and honestly, that reputation is not entirely undeserved. But after 14 years of writing about travel here, I can tell you that the difference between a trip that breaks the bank and one that doesn’t usually comes...
Viking Story Night at Mr. Iceland: One of the Best Evening Activities in Iceland (and You Get 10% Off)
If someone asks me what they should do on an evening in South Iceland that has nothing to do with the Northern Lights, I now have a clear answer: go to Mr. Iceland and listen to Valdimar tell stories. Mr. Iceland is a working farm...
Road Trips in Iceland
Your Ultimate Ring Road Guide Just Got Even Better
If Iceland’s Ring Road is on your bucket list (and let’s be honest, it should be!), I’ve got great news: my free Iceland Ring Road Guide just got a major update. It is better, sharper, and more helpful than ever. Whether you’re a first-time visitor...
Campervan Deal for a Winter Road Trip in Iceland – Save up to 50%
Planning a trip to Iceland between September 1, 2025, and March 31, 2026? Well, this might just be the best news you’ll hear today. For a limited time, you can get a massive 25% off your Iceland campervan rental with Happy Campers — exclusively through...
Your Ultimate Ring Road Guide Just Got Even Better
If Iceland’s Ring Road is on your bucket list (and let’s be honest, it should be!), I’ve got great news: my free Iceland Ring Road Guide just got a major update. It is better, sharper, and more helpful than ever. Whether you’re a first-time visitor...
Campervan Deal for a Winter Road Trip in Iceland – Save up to 50%
Planning a trip to Iceland between September 1, 2025, and March 31, 2026? Well, this might just be the best news you’ll hear today. For a limited time, you can get a massive 25% off your Iceland campervan rental with Happy Campers — exclusively through...
Interviews
Hvammsvík Hot Springs: Natural Spa Near Reykjavik
Hvammsvík Hot Springs sits at the end of Hvalfjörður — Whale Fjord — about an hour from Reykjavik, and it is quietly becoming one of the most talked-about experiences in Iceland. Unlike the big-name geothermal spas closer to the capital, Hvammsvík puts you deep inside...
Eight Volcanoes, 17 Towns, One Road: Iceland’s Volcanic Way
Iceland’s volcanic landscape tells a story of beauty and devastation in equal measure. Iceland’s rugged beauty is shaped by countless eruptions. However, that has come at a price. Throughout Icelandic history, cataclysmic eruptions have devastated the Icelandic people. If you want to immerse yourself in...
Hvammsvík Hot Springs: Natural Spa Near Reykjavik
Hvammsvík Hot Springs sits at the end of Hvalfjörður — Whale Fjord — about an hour from Reykjavik, and it is quietly becoming one of the most talked-about experiences in Iceland. Unlike the big-name geothermal spas closer to the capital, Hvammsvík puts you deep inside...
Eight Volcanoes, 17 Towns, One Road: Iceland’s Volcanic Way
Iceland’s volcanic landscape tells a story of beauty and devastation in equal measure. Iceland’s rugged beauty is shaped by countless eruptions. However, that has come at a price. Throughout Icelandic history, cataclysmic eruptions have devastated the Icelandic people. If you want to immerse yourself in...
Golden circle
Gullfoss: The most iconic Icelandic waterfall
Gullfoss, or “Golden Falls” in the Hvítá River, is perhaps the most iconic and best-known Icelandic waterfall. It is on the Golden Circle route, Thingvellir, and the Haukadal geyser field. See the golden hue of the cascading water of Gullfoss waterfall under sunlight. Known as the...
Unlock a travel hack for a short vacation in Iceland
Over the past two years, I have been fortunate to have gained many top-quality partners in the Icelandic travel industry. I have done this in my free time (weekends, evenings) by emailing them and asking if they are interested in offering my readers exclusive discount...
Gullfoss: The most iconic Icelandic waterfall
Gullfoss, or “Golden Falls” in the Hvítá River, is perhaps the most iconic and best-known Icelandic waterfall. It is on the Golden Circle route, Thingvellir, and the Haukadal geyser field. See the golden hue of the cascading water of Gullfoss waterfall under sunlight. Known as the...
Unlock a travel hack for a short vacation in Iceland
Over the past two years, I have been fortunate to have gained many top-quality partners in the Icelandic travel industry. I have done this in my free time (weekends, evenings) by emailing them and asking if they are interested in offering my readers exclusive discount...
The Diamond Circle
Geosea baths in Húsavík – the best chill on the Diamond Circle
It could be argued that geothermally heated water is the best thing about Iceland. It gives us wonderful spas, hot tubs, and swimming pools. One great option for bathing and relaxing are the Geosea baths in Húsavík town. Geosea is an essential part of the wonderful...
Save on whale watching in Húsavík with North Sailing
North Sailing in Húsavík is one of the leading Icelandic tour companies. Since 1995, they have offered whale-watching tours to travelers and received many awards for their focus on environmental issues. Adding this venerable tour company to the long and growing list of my top-rated...
Geosea baths in Húsavík – the best chill on the Diamond Circle
It could be argued that geothermally heated water is the best thing about Iceland. It gives us wonderful spas, hot tubs, and swimming pools. One great option for bathing and relaxing are the Geosea baths in Húsavík town. Geosea is an essential part of the wonderful...
Save on whale watching in Húsavík with North Sailing
North Sailing in Húsavík is one of the leading Icelandic tour companies. Since 1995, they have offered whale-watching tours to travelers and received many awards for their focus on environmental issues. Adding this venerable tour company to the long and growing list of my top-rated...
Reykjavik
Perfect Day in Reykjavik 2026: Local’s Guide & Discounts
By Jón Heiðar Ragnheiðarson — Reykjavík local, Iceland travel editor since 2012 | Updated April 2026 I have lived in Reykjavik my entire life. So when people ask me what makes a perfect day in this city, I don’t have to look it up. I...
Helena Gallardo of Volcano Heli on How to See Iceland from the Air (the Right Way)
If you’re thinking about seeing Iceland from a helicopter, you’ll probably end up talking to Helena Gallardo at some point. Helena handles customer service at Volcano Heli, a small helicopter tour company based in Reykjavík. They’re not the biggest operation in Iceland, but they’re one...
Perfect Day in Reykjavik 2026: Local’s Guide & Discounts
By Jón Heiðar Ragnheiðarson — Reykjavík local, Iceland travel editor since 2012 | Updated April 2026 I have lived in Reykjavik my entire life. So when people ask me what makes a perfect day in this city, I don’t have to look it up. I...
Helena Gallardo of Volcano Heli on How to See Iceland from the Air (the Right Way)
If you’re thinking about seeing Iceland from a helicopter, you’ll probably end up talking to Helena Gallardo at some point. Helena handles customer service at Volcano Heli, a small helicopter tour company based in Reykjavík. They’re not the biggest operation in Iceland, but they’re one...